TY  - BOOK
AU  - Chaganti, Subba Rao 
TI  - Pharmaceutical marketing in India: concepts strategy cases 
SN  - 9788188449253
U1  - 615.190688 
PY  - 2008///(repr.).
CY  - Hyderabad 
PB  - PharmaMed Press 
KW  - Drugs
KW  - Marketing
N1  - Includes bibliographical references and index
ER  -