Kotlar, Philip creator Keller, Kevin Lane Author Chernev, Alexander Author Sheth, Jagdish N. Author Shainesh, G. Author text Noida Pearson India Education 2025 17 monographic xxii, 649p. 28cm(pbk) Philip Kotlar...[et.al] 658.8 9789367138199 ENG-145708 DBAD 20250707113329.0