00709nam a22002177a 4500 20241220120123.0 ENG-143126 1000.00 978007014496 EN-126658 DBAD/PUB 659.1 Belch, George E. 75494 Advertising and Promotion: An Integrated Marketing Communications Perspective/ by George E. Belch, Michael A. Belch and Keyoor Purani seventh New Delhi Tata McGraw Hill Education Private Limited 2010 New Delhi 1075p. 24cm(pbk) Michael A.Belch 75495 Keyoor Purani 75496 ddc EN 659.1 BEL 207858 207858 0 0 0 0 NFIC L L 2024-12-20 DBAD 1000.00 0 659.1 BEL EN-126658 2024-12-20 00:00:00 1 1000.00 2024-12-20 EN