TY  - GEN
AU  - Mothersbaugh, David L
AU  - Hawkins, Del.L
AU  - Kleiser, Susan Bardi
AU  - Mookerjee, Amit
TI  - Consumer Behaviour Building Marketing Strategy
SN  - 9789355321503
U1  - 658.8342 14
PY  - 2022///
CY  - Chennai
PB  - McGraw-Hill Education
KW  - Consumer Behaviour Building Marketing Strategy
ER  -