01084cam a22002895a 4500 20071219163730.0 990701s1999 txu 001 0 eng ENG-92103 0230633897 465.00 9780230633896 465.00 EN-75636 DBAD / PUB dpl English 659.10954 Bhatia, Tej K. Advertising & marketing in rural India: language, culture, and communication / by Tej K. Bhatia 2nd ed New Delhi Macmillan India 2007 xxvii, 327p.: 25 cm(Hb) col. photos Includes bibliographical references and index. Advertising India Advertising Language Target marketing India Communication in marketing India ddc EN BHA 659.10954 19639 19639 0 0 ddc 0 1 NFIC DBAD DBAD 2008-12-10 DBAD / PUB 465.00 0 659.10954 BHA EN-75636 2008-12-10 00:00:00 1 465.00 2008-12-10 EN