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  <titleInfo>
    <title>Marketing Channels</title>
  </titleInfo>
  <name type="personal">
    <namePart>Coughlan, Anne T.</namePart>
    <role>
      <roleTerm authority="marcrelator" type="text">creator</roleTerm>
    </role>
  </name>
  <name type="personal">
    <namePart>Andreson, Erin</namePart>
  </name>
  <name type="personal">
    <namePart>W.Stern,Louis</namePart>
  </name>
  <name type="personal">
    <namePart>El-Ansary, Adel I.</namePart>
  </name>
  <name type="personal">
    <namePart>Natarajn, R.C.</namePart>
  </name>
  <typeOfResource>text</typeOfResource>
  <originInfo>
    <place>
      <placeTerm type="text">New Delhi</placeTerm>
    </place>
    <publisher>Dorling Kindersley(INDIA) Pvt Ltd</publisher>
    <dateIssued>2011</dateIssued>
    <edition>7th</edition>
    <issuance>monographic</issuance>
  </originInfo>
  <physicalDescription>
    <extent>xx, 541p. ill 24cm(pbk)</extent>
  </physicalDescription>
  <note type="statement of responsibility">Anne T. Coughlan...[et al.]</note>
  <note>Company Index, Subject Index</note>
  <identifier type="isbn">9878131717431</identifier>
  <identifier type="lccn">B-745500</identifier>
  <identifier type="stock number">Person Education,Inc</identifier>
  <recordInfo/>
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