TY  - BOOK
AU  - Coleman, Barrie Blake 
TI  - Brand names and product dynasties: lessons in retrospect 
SN  - 9788189975203
U1  - 658.827 
PY  - 2007///
CY  - New Delhi 
PB  - Westland Books
KW  - Brand name products
N1  - Includes bibliographical references and index
ER  -