00721 a2200193 4500 183380 183380 20211223164515.0 ENG-130570 978-93-5460-080-7 995.00 EN-114102 DBAD/PUB 659.1 1 12th,Ed. Belch, George E Advertising And Promotion: An Integrated Marketing Communication Perspective/ George E Belch, Michael A Belch, Keyoor Purani 12th, Ed. Chennai McGraw Hill Education(india) Private Limited 2022 Anjana Complex No.5 /90 A, Butt Road, St. Thomas Mount Chennai 600016 xxxi, 712p. 28cm (pbk) Endnotes dpl EN ddc 659.1 ADV 0 0 0 0 NFIC M M 2021-12-23 DBAD/PUB 995.00 0 659.1 ADV EN-114102 2021-12-23 00:00:00 1 995.00 EN