TY  - BOOK
AU  - Baral, S.K. 
AU  - Bihari, S.C. 
TI  - Modern marketing management
SN  - 9788174733801
U1  - 658.8 
PY  - 2009///
CY  - Delhi 
PB  - AITBS Publishers 
KW  - Marketing
KW  - Management
N1  - Includes index
ER  -