01250nam a2200337 a 4500 20080730123322.0 070804s2007 ii a 001 0 eng ENG-91337 8178271532 700.00 9788178271538 EN-74870 DBAD / PUB dpl English 658.822 An introduction to branding and marketing communication management / edited by Kojo Yankah ... [et al.] / New Delhi : Manak Publications 2007 xiv, 361 p. : b&w photos 23 cm(Hb) Includes index. Contributed articles; with partial reference to India. Branding (Marketing) Communication in marketing. Branding (Marketing) India. Communication in marketing India. Yankah, Kojo. Sarma, Dilip Kumar Chowdhury, Ujjwal K. Ghosh, Rupak Icons Media (Firm) ddc EN INT 658.822 16744 16744 0 0 ddc 0 1 NFIC DBAD DBAD 2008-10-15 DBAD / PUB 700.00 0 658.822 INT EN-74870 2008-10-15 00:00:00 1 700.00 2008-10-15 EN