TY  - BOOK
AU  - Hemann, Chuck
AU  - Burbary,Ken
TI  - Digital Marketing Analytics: : Making Sense of Consumer Data in a Digital World
SN  - 978-93-534-3019-1
U1  - 658.87 
PY  - 2019///
CY  - U.P.
PB  - Pearson India Education Services
N1  - Includes index and bibliography
ER  -