planning for domestic and global competition Pearce II, John A. creator Robinson, Richard B. Mital, Amita text Chennai Tata McGraw Hill 2019 14th ed. monographic xxvi,798p. (G-1, P-1, I-1, C-1) 26cm(pbk) ill. by John A. Pearce II; Richard B. Robinson [and] Amita Mital It includes glossary, photo credits, subject index and case index 658.4012 9789353162931 ENG-124565 DBAD/PUB. 20181218124428.0