TY  - BOOK
AU  - David, Fred R.
AU  -  David, Forest R.
AU  -  Kansal, Purva
TI  - Strategic management concepts: a competitive advantage approach 
SN  - 9789353062835
U1  - 658.4012 
PY  - 2018///
CY  - Noida
PB  - Pearson
N1  - It includes glossary, name index and subject index
ER  -