00550nam a22001817a 450000500170000000800410001701000130005802000260007103500130009708200130011010000180012324500950014126000320023627000330026830000310030150000190033270000170035120180622131011.0180622b        xxu||||| |||| 00| 0 eng d  aB-226498  a9780749445430c325.00  aB-226498  a658.8343  aEdward, helen  aCreating passinon brands:b getting to the heart of branding/cHelen Edwards and Derek Day  aNew DelhibKogan page India  a4262/3 Ansari road daryaganj  axi, 244pc24cm (pbk)bill.  aIncludes index  aby Derek Day