TY  - BOOK
AU  - Mahajan,Vijay
AU  - Warbelow, Kathy 
TI  - Rise of rural consumers in developing countries: harvesting 3 billion aspirations 
SN  - 9789386042323
U1  - 339.47091724 
PY  - 2016///
CY  - New Delhi
PB  - Sage Publication
N1  - Includes index
ER  -