TY  - BOOK
AU  - Jain, Abhinandan K
TI  - Marketing : information products and services: a primer for librarians and information professionals 
SN  - 007463206X
U1  - 658.1902 
PY  - 1999///
CY  - New Delhi
PB  - Tata McGraw-Hill Publishing Company
KW  - Information resources -- Marketing
KW  - Marketing -- Management
ER  -