analysis, planning, and control Reeder, Robert R. creator Reeder, Betty H Brierty, Edward G text New Delhi Prentice-Hall of India 1997 2nd ed monographic xvi,670p. : 23cm(Hb) ill. by Robert R. Reeder, Edward G. Brierty [and] Betty H. Reeder Includes index Marketing Industrial marketing 658.8 REE 8120312457 A-933872 Cen Lib/Ret DPL 20170124110157.0 EN