<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>00762nam a22002297a 4500</leader>
  <controlfield tag="005">20170124110054.0</controlfield>
  <datafield tag="010" ind1=" " ind2=" ">
    <subfield code="a">B-010781</subfield>
  </datafield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="c">00.00</subfield>
    <subfield code="a">8170367867</subfield>
  </datafield>
  <datafield tag="035" ind1=" " ind2=" ">
    <subfield code="a">B-010781</subfield>
  </datafield>
  <datafield tag="037" ind1=" " ind2=" ">
    <subfield code="b">Cen Lib/Ret</subfield>
  </datafield>
  <datafield tag="040" ind1=" " ind2=" ">
    <subfield code="a">DPL</subfield>
    <subfield code="b">EN</subfield>
  </datafield>
  <datafield tag="082" ind1=" " ind2=" ">
    <subfield code="a">658.802</subfield>
    <subfield code="b">XAV</subfield>
  </datafield>
  <datafield tag="100" ind1=" " ind2=" ">
    <subfield code="a">Xavier, M.J.</subfield>
    <subfield code="9">26114</subfield>
  </datafield>
  <datafield tag="245" ind1=" " ind2=" ">
    <subfield code="a">Strategic marketing :</subfield>
    <subfield code="c">by M.J. Xavier </subfield>
    <subfield code="b">a guide foe developing sustainable competitive advantage /</subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
    <subfield code="a">New Delhi </subfield>
    <subfield code="b">Response Books </subfield>
    <subfield code="c">1999</subfield>
  </datafield>
  <datafield tag="270" ind1=" " ind2=" ">
    <subfield code="a">M-32, main market graeter kailash-1</subfield>
    <subfield code="b">New Delhi </subfield>
    <subfield code="e">110048</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">259p.</subfield>
    <subfield code="c">21cm(Hb)</subfield>
  </datafield>
  <datafield tag="500" ind1=" " ind2=" ">
    <subfield code="a">Includes bibliographical references and index </subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2=" ">
    <subfield code="a">Marketing </subfield>
    <subfield code="v">Guide </subfield>
    <subfield code="9">26115</subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2=" ">
    <subfield code="a">Business planning </subfield>
    <subfield code="9">22790</subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
    <subfield code="2">ddc</subfield>
    <subfield code="c">EN</subfield>
    <subfield code="h">658.802</subfield>
    <subfield code="m">XAV</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">129352</subfield>
    <subfield code="d">129352</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">0</subfield>
    <subfield code="a">L</subfield>
    <subfield code="b">L</subfield>
    <subfield code="d">2015-07-06</subfield>
    <subfield code="e">Cen Lib/Ret</subfield>
    <subfield code="g">0.00</subfield>
    <subfield code="l">3</subfield>
    <subfield code="m">1</subfield>
    <subfield code="o">658.802 XAV</subfield>
    <subfield code="p">B-010781</subfield>
    <subfield code="r">2023-12-12 00:00:00</subfield>
    <subfield code="s">2023-10-31</subfield>
    <subfield code="t">1</subfield>
    <subfield code="v">0.00</subfield>
    <subfield code="w">2015-07-06</subfield>
    <subfield code="y">EN</subfield>
  </datafield>
</record>
