<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>00946    a2200205   4500</leader>
  <datafield tag="010" ind1=" " ind2=" ">
    <subfield code="a">ENG-90137</subfield>
  </datafield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">818412015X</subfield>
    <subfield code="c">275.00</subfield>
  </datafield>
  <datafield tag="035" ind1=" " ind2=" ">
    <subfield code="a">EN-73670</subfield>
  </datafield>
  <datafield tag="037" ind1=" " ind2=" ">
    <subfield code="b">DBAD /  PUB</subfield>
  </datafield>
  <datafield tag="082" ind1="1" ind2="4">
    <subfield code="a">658.8</subfield>
  </datafield>
  <datafield tag="090" ind1=" " ind2=" ">
    <subfield code="c">12507</subfield>
    <subfield code="d">12507</subfield>
  </datafield>
  <datafield tag="100" ind1="1" ind2=" ">
    <subfield code="a">Sarangi, S.K.</subfield>
  </datafield>
  <datafield tag="245" ind1="1" ind2=" ">
    <subfield code="a">Marketing management :</subfield>
    <subfield code="c">by S.K. Sarangi</subfield>
    <subfield code="b">(a comprehensive marketing management textbook of BBA, BBS. PGDM, MBA &amp; M-PHIL programmes of Indian universities and B.School,  The book is useful for marketing managers and corporate leaders)/</subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
    <subfield code="a">New Delhi</subfield>
    <subfield code="b">Asian Books</subfield>
    <subfield code="c">2006</subfield>
  </datafield>
  <datafield tag="270" ind1=" " ind2=" ">
    <subfield code="a">7/28, Mahavir Lane, Vardan House, Ansari Road, Darya Ganj</subfield>
    <subfield code="b">New Delhi</subfield>
    <subfield code="e">110002</subfield>
    <subfield code="k">011-23287577, 011-23282098</subfield>
    <subfield code="m">asian@asianbooksindia.com</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">xxi, 590p.</subfield>
    <subfield code="c">24 cm. (Pbk)</subfield>
  </datafield>
  <datafield tag="500" ind1=" " ind2=" ">
    <subfield code="a">Includes  bibliographical references &amp; index.</subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
    <subfield code="a">dpl</subfield>
    <subfield code="c">EN</subfield>
    <subfield code="k">658.8 / SAR</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">12147</subfield>
    <subfield code="d">12147</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="2">ddc</subfield>
    <subfield code="4">0</subfield>
    <subfield code="7">1</subfield>
    <subfield code="8">NFIC</subfield>
    <subfield code="a">DBAD</subfield>
    <subfield code="b">DBAD</subfield>
    <subfield code="e">DBAD/PUB</subfield>
    <subfield code="g">275.00</subfield>
    <subfield code="l">0</subfield>
    <subfield code="o">658.8 SAR</subfield>
    <subfield code="p">EN-73670</subfield>
    <subfield code="r">2008-09-15 00:00:00</subfield>
    <subfield code="t">1</subfield>
    <subfield code="u">13308</subfield>
    <subfield code="v">275.00</subfield>
    <subfield code="w">2008-09-15</subfield>
    <subfield code="y">EN</subfield>
  </datafield>
</record>
