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  <titleInfo>
    <title>Encyclopaedia of brand equity management</title>
  </titleInfo>
  <name type="personal">
    <namePart>Muhammad Mohsin</namePart>
  </name>
  <typeOfResource/>
  <originInfo>
    <place>
      <placeTerm type="text">New  Delhi</placeTerm>
    </place>
    <publisher>Himalaya Books</publisher>
    <dateIssued>2008</dateIssued>
    <issuance/>
  </originInfo>
  <physicalDescription>
    <extent>3v. (vii,320 p.; ix,296 p.;  vii,304p.) 21 cm (Hb)</extent>
  </physicalDescription>
  <note type="statement of responsibility">edited by Muhammad Mohsin</note>
  <note>This book published in 3 vols and set price is 3150.00 &amp; includes bibliographical references</note>
  <classification authority="ddc">658.82703</classification>
  <identifier type="isbn">9788183188944</identifier>
  <identifier type="lccn">ENG-89482-84</identifier>
  <identifier type="stock number">DBAD /  PUB</identifier>
  <recordInfo/>
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