TY  - BOOK
AU  - Lamb,Charles W.
AU  - Hair,Joseph F.
AU  - Sharma,Dheeraj
AU  - Mcdaniel, Carl
TI  - MKTG : : a South-Asian perspective / 
SN  - 9788131520345
U1  - 658.8 
PY  - 2016///
CY  - Delhi
PB  - Cengage Learning
N1  - Includes index
ER  -