TY  - BOOK
AU  - Kotabe, Masaaki
AU  - Helsen, Kristiaan 
TI  - International Marketing: international student version 
SN  - 9788126557509
U1  - 658.848 
PY  - 2015/// (rp)
CY  - New Delhi
PB  - John Wiley 
N1  - includes index
ER  -