00807nam a22002297a 450000500170000001000560001702000280007303500230010103500170012403700180014103700090015908200160016824500890018426000390027327000780031230000340039050000510042465000250047565000240050070000280052470000250055220230605170215.0  a1718EN-30       ENG-115219  B-687228-233 ENG-137040  a9789351503163 c1295.00  aEN-98751 EN-120572  aB-687228-233  bTBI/Ven.adpl  bDBAD00a658.82722304aThe future of branding /cedited by Rajendra K. Srivastava [and] Gregory Metz Thomas  aNew DelhibSAGE Publicationsc2016  aB1/I-1 Mohan Cooperative Industrial Area, Mathura RoadbNew Delhie110044  axviii,468p. :bill.c26cm(Hb)  aIncludes bibliographical references and index. 0aBranding (Marketing) 0aStrategic planning.1 aSrivastava, Rajendra K.1 aThomas, Gregory Metz