Advertising promotion and new media / (Record no. 76131)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00648nam a22002057a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180704152447.0 |
| 010 ## - LCCN (DPL NO) | |
| LC control number | B-167524 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788120327399 |
| Terms of availability | 295.00 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | B-167524, B-167518 |
| 037 ## - SOURCE OF ACQUISITION | |
| Source of stock number/acquisition | BPPD/PUB |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Stafford, Marla R. |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising promotion and new media / |
| Statement of responsibility, etc | by Marla R. Stafford and Ronald J. Faber |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Prentice-Hall of India Private Limited |
| Date of publication, distribution, etc | 2005 |
| 270 ## - ADDRESS | |
| Address | M-97, Connaught Circus |
| City | New Delhi |
| Postal code | 110006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii. 380p. |
| Dimensions | 23cm(pbk) |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Faber,Ronald J. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | English Books |
| Classification part | 659.1 |
| Call number suffix | ADV |
| Withdrawn status | Lost status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Copy number | Cost, replacement price | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not For Loan | Non-fiction | D.B.Act.Division | D.B.Act.Division | 27/05/2013 | DBAD / PUB | 1095.00 | 659.144 MAN | EN-90826 | 1 | 1095.00 | English Books | ||
| Patel Nagar | Patel Nagar | 04/07/2018 | BPPD/PUB | 295.00 | 659.1 ADV | B-167518 | 295.00 | English Books | |||||
| Non-fiction | Sarojini Nagar | Sarojini Nagar | 13/04/2019 | 659.1 ADV | B-167519 | English Books | |||||||
| Non-fiction | Shahdara Branch | Shahdara Branch | 25/06/2018 | BPPD/PUB | 295.00 | 659.1 ADV | B-167524 | 295.00 | English Books |