Modern advertising management (Record no. 7069)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00914 a2200229 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 2008092408558.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 080924t xxu||||| |||| 00| 0 eng d |
| 010 ## - LCCN (DPL NO) | |
| LC control number | ENG-87827 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8189915584 |
| Terms of availability | 1350.00 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | EN-71360 |
| 037 ## - SOURCE OF ACQUISITION | |
| Source of stock number/acquisition | D.B.Act / Pub |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Jain, J. N. |
| 245 ## - TITLE STATEMENT | |
| Title | Modern advertising management |
| Statement of responsibility, etc | by J. N. Jain and P. P. Singh |
| Remainder of title | principles and techniques |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Regal Publication |
| Date of publication, distribution, etc | 2007 |
| 270 ## - ADDRESS | |
| Address | F-159, Rajouri Garden |
| City | New Delhi |
| Postal code | 110027 |
| Telephone number | 011-45546396 |
| Electronic mail address | regalbookspub@yahoo.com |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiv, 425 p. |
| Dimensions | 24 cm. (Hb.) |
| 500 ## - GENERAL NOTE | |
| General note | Includes glossary and Index |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Singh, P. P. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Institution code [OBSOLETE] | dpl |
| Item type | English Books |
| Call number prefix | 659.1 / JAI |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Classification part | 659.1 |
| Call number suffix | JAI |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Non-fiction | D.B.Act.Division | D.B.Act.Division | 24/09/2008 | 1350.00 | 659.1 JAI | EN-71360 | 15/09/2008 | 1 | 1350.00 | English Books |