Marketing Strategy & Competitive Positioning/ (Record no. 214122)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00645nam a22001937a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20260114144124.0 |
| 010 ## - LCCN (DPL NO) | |
| LC control number | ENG-147450 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789361598302 |
| Terms of availability | 1160.00 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | EN-130982 |
| 037 ## - SOURCE OF ACQUISITION | |
| Source of stock number/acquisition | DBAD |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8342 |
| Edition number | 8 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Hooley, Graham |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Strategy & Competitive Positioning/ |
| Statement of responsibility, etc | Graham Hooley...[et.al] |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 8 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Uttar Pradesh |
| Name of publisher, distributor, etc | Pearson india education service PVT LTD |
| Date of publication, distribution, etc | 2026 |
| 270 ## - ADDRESS | |
| City | Uttar Pradesh |
| Address | 1st Floor Berger Tower Plot No. C-001A/2 Sector 16B Noida |
| Postal code | 201301 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 578p.; |
| Dimensions | 25cm(pb) |
| Other physical details | Index |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | English Books |
| Call number suffix | HOO |
| Classification part | 658.8342 |
| Withdrawn status | Lost status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Copy number | Cost, replacement price | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Non-fiction | Janak Puri | Janak Puri | 14/01/2026 | Delivery of Books Act Division | 1160.00 | HOO 658.8342 | EN-130982 | 1 | 1160.00 | English Books |