Advertising promotion, and new media : (Record no. 195533)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00629nam a22002057a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230401152046.0 |
| 010 ## - LCCN (DPL NO) | |
| LC control number | B-167523 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 812032739X |
| Terms of availability | 295.00 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | B-167523 |
| 037 ## - SOURCE OF ACQUISITION | |
| Stock number | DBAB/Pub |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.1 |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising promotion, and new media : |
| Remainder of title | by Marla R. Stafford [and] Ronald J. Faber ; |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New delhi |
| Name of publisher, distributor, etc | Prentice Hall of India |
| Date of publication, distribution, etc | 2005 |
| 270 ## - ADDRESS | |
| Address | M-97, Connaught circus, |
| City | New Delhi |
| Postal code | 110006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii,380p. |
| Dimensions | 23cm (pbk) |
| 500 ## - GENERAL NOTE | |
| General note | inculded Index |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Stafford Marla R. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Faber Ronald J. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | English Books |
| Classification part | 659.1 |
| Call number suffix | ADV |
| Withdrawn status | Lost status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Cost, replacement price | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Non-fiction | Bawana | Bawana | 01/04/2023 | DBAD/pub | 295.00 | 659.1 ADV | B-167523 | 295.00 | English Books |