Personality not included: (Record no. 16263)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01046 a2200277 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20081006124514.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 081006t xxu||||| |||| 00| 0 eng d |
| 010 ## - LCCN (DPL NO) | |
| LC control number | ENG-91167 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780070264724 |
| Terms of availability | 525.00 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0070264724 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | EN-74700 |
| 037 ## - SOURCE OF ACQUISITION | |
| Source of stock number/acquisition | DBAD / PUB |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | dpl |
| Language of cataloging | English |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.827 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Bhargava, Rohit |
| 245 ## - TITLE STATEMENT | |
| Title | Personality not included: |
| Statement of responsibility, etc | by Rohit Bhargava |
| Remainder of title | why companies lose their authenticity-and how great brands get it back / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Tata Mc-Graw Hill Publishing |
| Date of publication, distribution, etc | 2008 |
| 270 ## - ADDRESS | |
| Address | 7, West Patel Nagar |
| City | New Delhi |
| Postal code | 110 008 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiv, 300p. |
| Dimensions | 23cm. (Hb.) |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | Branding (Marking?) |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | Authenticity (Philosophy |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | Branding (Marking?) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Institution code [OBSOLETE] | dpl |
| Item type | English Books |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Call number suffix | BHA |
| Classification part | 658.827 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Cost, replacement price | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Not For Loan | Non-fiction | D.B.Act.Division | D.B.Act.Division | 06/10/2008 | DBAD / PUB | 525.00 | 658.827 BHA | EN-74700 | 06/10/2008 | 1 | 525.00 | English Books |