Marketing management: (Record no. 158273)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00809nam a22002417a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20181024131336.0 |
| 010 ## - LCCN (DPL NO) | |
| LC control number | B-710638 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131716830 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | B-710638 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing management: |
| Statement of responsibility, etc | by Philip Kotler...[ et. al.] |
| Remainder of title | a South Asian perspective / |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 13th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Pearson Education |
| Date of publication, distribution, etc | 2009 |
| 270 ## - ADDRESS | |
| Address | 482, FIE, Patparganj |
| City | Delhi |
| Postal code | 110092 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | various pagings |
| Dimensions | 28 cm (pbk) |
| Other physical details | ill. (col.) |
| 500 ## - GENERAL NOTE | |
| General note | Includes Index |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Keller, Kevin Lane |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Koshy, Abraham |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Jha, Mithileshwar |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | English Books |
| Call number suffix | MAR |
| Classification part | 658.8 |
| Withdrawn status | Lost status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Full call number | Barcode | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Non-fiction | Ashok Vihar | Ashok Vihar | 24/10/2018 | Gift/16-10-2018 | 658.8 MAR | B-710638 | 1 | English Books |