Advertising and brand management / (Record no. 157782)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00625nam a22001937a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180929152724.0 |
| 010 ## - LCCN (DPL NO) | |
| LC control number | ENG-124135 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Terms of availability | 1995.00 |
| International Standard Book Number | 9789385462894 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | EN-107667 |
| 037 ## - SOURCE OF ACQUISITION | |
| Source of stock number/acquisition | DBAD/PUB. |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.827 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Amita Charan |
| 245 ## - TITLE STATEMENT | |
| Title | Advertising and brand management / |
| Statement of responsibility, etc | by Amita Charan [and] Rekha Dahiya |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | New Delhi |
| Name of publisher, distributor, etc | Ane Books Pvt. Ltd. |
| Date of publication, distribution, etc | 2018 |
| 270 ## - ADDRESS | |
| Address | 4821, Parwana Bhawan, Ist Floor, 24 Ansari Road, Darya Ganj, |
| City | New Delhi |
| Postal code | 110002 |
| 300 v# - PHYSICAL DESCRIPTION | |
| Extent | xiii,435p. |
| Dimensions | 23cm.(Hb) |
| 500 ## - GENERAL NOTE | |
| General note | It includes index |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | English Books |
| Call number suffix | AMI |
| Classification part | 658.827 |
| Withdrawn status | Lost status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Copy number | Cost, replacement price | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not For Loan | Non-fiction | D.B.Act.Division | Sarojini Nagar | 29/09/2018 | DBAD/PUB | 1995.00 | 658.827 AMI | EN-107667 | 1 | 1995.00 | English Books |