MKTG : (Record no. 101913)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01160nam a22002897a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170530112349.0 |
| 010 ## - LCCN (DPL NO) | |
| LC control number | 1617EN B-650745-748 ENG-116840 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9788131520345 |
| Terms of availability | 895.00 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | B-650745-748 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | EN-100372 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | B-667470 |
| 037 ## - SOURCE OF ACQUISITION | |
| Stock number | dpl |
| Source of stock number/acquisition | BSB |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| 245 ## - TITLE STATEMENT | |
| Title | MKTG : |
| Statement of responsibility, etc | by Lamb, Charles W ...[et al] |
| Remainder of title | a South-Asian perspective / |
| 246 ## - VARYING FORM OF TITLE | |
| Remainder of title | Principles of marketing : a South-Asian perspective / |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Delhi |
| Name of publisher, distributor, etc | Cengage Learning |
| Date of publication, distribution, etc | 2016 |
| 270 ## - ADDRESS | |
| Address | 418,F.I.E.Patparganj |
| City | Delhi |
| Postal code | 110092 |
| Fax number | - |
| Electronic mail address | - |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xvii,671p.: |
| Dimensions | 27cm(pbk) |
| Other physical details | ill |
| 500 ## - GENERAL NOTE | |
| General note | Includes index |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Lamb,Charles W. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Hair,Joseph F. |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Sharma,Dheeraj |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Mcdaniel, Carl |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Item type | English Books |
| Call number suffix | MKT |
| Classification part | 658.8 |
| Withdrawn status | Lost status | Not for loan | Collection code | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Copy number | Cost, replacement price | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Non-fiction | Ashok Vihar | Ashok Vihar | 30/05/2017 | BPPD/EN/2016-17/AV/455/15.2.2017/559/3.3.2017/17.3.2017 | 895.00 | 658.8 MKT | B-667470 | 1 | 895.00 | English Books | |||
| Not For Loan | Non-fiction | D.B.Act.Division | Bawana | 16/12/2016 | DBAD/PUB | 895.00 | 658.8 LAM | EN-100372 | 1 | 895.00 | English Books | ||
| Non-fiction | Central Library | Central Library | 01/02/2017 | BPPD/EN/2016-17/289/24.11.2016/337/2.12.2016/4.1.2017 | 895.00 | 658.8 MKT | B-650745 | 1 | 895.00 | English Books | |||
| Non-fiction | Janak Puri | Janak Puri | 01/02/2017 | BPPD/EN/2016-17/289/24.11.2016/337/2.12.2016/4.1.2017 | 895.00 | 658.8 MKT | B-650747 | 1 | 895.00 | English Books | |||
| Non-fiction | Patel Nagar | Patel Nagar | 01/02/2017 | BPPD/EN/2016-17/289/24.11.2016/337/2.12.2016/4.1.2017 | 895.00 | 658.8 MKT | B-650746 | 1 | 895.00 | English Books | |||
| Non-fiction | Sarojini Nagar | Sarojini Nagar | 01/02/2017 | BPPD/EN/2016-17/289/24.11.2016/337/2.12.2016/4.1.2017 | 895.00 | 658.8 MKT | B-650748 | 1 | 895.00 | English Books |