Brand equity :

                                                                                                                
658.827TRO
Trott, Sangeeta
   Brand equity : an Indian perspective / by Sangeeta Trott [and] Vinod V. Sople.- Delhi:PHI Learning,2016.
  xix,219p. :ill.;24cm(pbk)
  Note: Includes index
  ISBN:9788120351769     Rs. 295.00

  DBAD/PUB /ENG-115021/ EN-98553 /   295.00 /sign

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