Advertising:
659.1
Wells, William
Advertising: principles & practice / by William Wells, Sandra Moriarty [and] John Burnett.- 7th ed.-New Delhi:Prentice-Hall of India,2007.
xxx, 592 p. :ill.;27 cm (Pbk)
Note: Includes index.
ISBN:9788120333048 Rs. 425.00
DBAD / PUB /ENG-88614/ EN-72147 / 425.00 /sign