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Advertising and integrated marketing communications /

659.1SHA
Shah, Kruti
   Advertising and integrated marketing communications / by Kruti Shah.- New Delhi:McGraw Hill Education ,2014.
  xxviii,889p.;24cm(pbk)
  Note: Includes index
  ISBN:9781259026058     Rs. 760.00  ISBN:1259026051     Rs. 760.00

  DBAD/PUB /ENG-109678/ EN-93211 / 760.00 /sign

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