Loyalty 3.0 :
658.812PAH
Paharia, Rajat
Loyalty 3.0 : how big data and gamification are revolutionizing customer and employee engagement / by Rajat Paharia.- New Delhi:McGraw Hill Education ,2013.
xv,283p.;24cm(pbk)
Note: Includes index
ISBN:9789351340027 Rs. 525.00 ISBN:9351340023 Rs. 525.00
DBAD/PUB /ENG-109547/ EN-93080 / 525.00 /sign