Case studies in marketing :
658.8 SRI
Srinivasan, R.
Case studies in marketing : the Indian context / by R. Srinivasan.- 5th ed.-New Delhi:PHI Learning,2012.
xvi, 368p.;24cm (pbk)
ISBN:9788120346062 Rs. 350.00
DBAD / PUB /ENG-105659/ EN-89192 / 350.00 /sign
