The 7 principles of brand management /
658.827GUP
Gupta, Nitish Rai
The 7 principles of brand management / by Nitish Rai Gupta.- New Delhi:Tata McGraw-Hill,c2011.
viii,122p.;22cm(pbk)
Note: Includes bibliographical references and index.
ISBN:9780070680906 Rs. 350.00
DBAD/PUB / Star Pub/Ven /ENG-104731 B-489043-045/ B-489045 / 350.00 /sign EN-88264 / 350.00 /sign B-489043 / 350.00 /sign B-489044 / 350.00 /sign
