Built to love :
658.575BOA
Boatwright, Peter
Built to love : creating products that captivate customers / by Peter Boatwright [and] Jonathan Cagan.- New Delhi:Tata McGraw Hill,2011.
xiii,169p. :ill. ;23cm(pbk)
Note: Includes bibliographical references and index.
ISBN:9780071321112 Rs. 550.00 ISBN:007132111x Rs. 550.00
DBAD/PUB /ENG-104171/ EN-87704 / 550.00 /sign