Getting your way every day : /
153.852AXE
Axelrod, Alan
Getting your way every day : / mastering the lost art of pure persuasion / by Alan Axelrod.- New Delhi:PHI Learning,2011.
vii, 293 p. ;24cm (pbk)
content:Get ready to win -- Profit from ancient wisdom -- Look for an argument -- Lay it all out -- Be reasonable -- Be ethical, be emotional -- Stay out of the palace of fallacy -- Welcome to the house of style -- Go beyond words -- Make your case and get your way -- Talk yourself into the job you want -- Move your boss -- Inspire your staff -- Motivate your colleagues -- Win your customers -- Satisfy your customers -- Convince your customers -- Deal with your vendors -- Close with your investors and lenders -- Commemorate and celebrate -- Epilogue - when rhetoric hits the speed of light.
Note: Includes index
ISBN:9788120343184 Rs. 325.00
DBAD / PUB /ENG-102559/ EN-86092 / 325.00 /sign