Strategic marketing management :

                                                                                                                
658.8MAT
Mathur, U.C.
   Strategic marketing management : text and cases / by U. C. Mathur.- New Delhi:Macmillan India,2006.
  xvi, 296 p.;24cm. (Pbk.)
  Note: Includes index
  ISBN:1403931003     Rs. 220.00

  DBAD / PUB /ENG-86364/ EN-69897 /   220.00 /sign

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