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Branding demystified :

658.827VER
Verma,Harsh V.
   Branding demystified : plans to payoffs / by Harsh V.Verma.- New Delhi:Response Books,2010.
  xiii,247p.;21cm (pbk)
  Note: Includes bibliographical references
  ISBN:9788132102342     Rs. 350.00

  DBAD/PUB /ENG-98405/ EN-81938 / 350.00 /sign

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