Buy me!:
381.1COH
Cohen, Marshal
Buy me!: new ways to get customers to choose your products and ignore the rest / by Marshal Cohen.- New Delhi:Tata McGraw Hill Education,2010.
xi, 239p.:ill.;23cm (pbk)
Note: Includes index
ISBN:9780071067157 Rs. 298.00 (app.) ISBN:0071067159 Rs. 298.00 (app.)
DBAD/PUB /ENG-96845/ EN-80378 / 298.00 /sign