Marketing of information technology:
004.0688VEN
Venkatesh, K.
Marketing of information technology: concepts, products, services and intellectual property rights / by K. Venkatesh .- New Delhi :Tata McGraw-Hill Publishing ,2009.
xvi, 146p.;22cm (pbk)
Note: Includes glossary
ISBN:0070248729 Rs. 350.00 ISBN:9780070248724 Rs. 350.00
DBAD / PUB /ENG-93496/ EN-77029 / 350.00 /sign