Pragati's advertising,sales promotion and CRM /
659.1AGA
Agarwal, P.K.
Pragati's advertising,sales promotion and CRM / by P.K. Agarwal.- 2nd rev. ed .-Meerut:Pragati Prakashan ,2006.
xii, 492p.:b&w photos ;24 cm (pbk)
Note: Includes glossary and index
ISBN:8183980325 Rs. 195.00
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