Global brand integrity management:

                                                                                                                
658.827POS
Post, Richard S.
   Global brand integrity management: how to protect your product in today's competitive environment / by Richard S. Post and Penelope N. Post .- New Delhi:Tata McGraw-Hill Publishing ,2008.
  xv, 309p.;23cm (Hb )
  Note: Includes index
  ISBN:9780070229525     Rs. 650.00  ISBN:007022952X     Rs. 650.00

  DBAD / PUB /ENG-91739/ EN-75272 /   650.00 /sign

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