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Predictive modelling in strategic marketing /

658.8RAO
Rao, Purba Halady
   Predictive modelling in strategic marketing / by Purba Halady Rao .- New Delhi :Prentice Hall of India ,2008.
  xii, 146p.;25cm (pbk)
  Note: Includes bibliographical references and index
  ISBN:9788120336346     Rs. 175.00

  DBAD / PUB /ENG-91418/ EN-74951 / 175.00 /sign

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