Marketing management:
658.8KAR
Karunakaran, K.
Marketing management: (text and cases in Indian context) / by K. Karunakaran [and] K.C. Goyal .- New Delhi :Himalaya Publishing House ,2008.
324p. :;24 cm (pbk)
Note: Includes bibliographical references
ISBN:9788184881028 Rs. 175.00
DBAD / PUB /ENG-91200/ EN-74733 / 175.00 /sign