Business marketing :
658.8 DWY
Dwyer, F. Robert.
Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer [and] John F. Tanner, Jr..- 3rd ed..-New Delhi:Tata McGraw-Hill Publishing,2008.
xxii, 684 p. :ill. ;;24 cm.(pbk)
Note: Includes bibliographical references and index.
ISBN:0070220913 Rs. 395.00
DBAD / PUB /ENG-90548/ EN-74081 / 395.00 /sign