Business analytics :
658.4033KUR
Kuruganti, Sandhya
Business analytics : applications to consumer marketing / by Sandhya Kuruganti [and] Hindol Basu .- Noida :McGraw Hill Education,2017.
xxv,716p. :ill.;24cm(Hb)
Note: Includes bibliographical references and index
ISBN:978935141598 Rs. 1275.00
ABC /B-665131 / 1275.00 /sign