Case studies in marketing:

                                                                                                                
658.8 SRI
Srinivasan, R.
   Case studies in marketing: the Indian context / by R. Srinivasan.- 4th ed..-New Delhi:Prentice Hall of India,2008.
  xvi, 352p.;24 cm (Pbk.)
  Note: Includes appendix
  ISBN:8120335431     Rs. 295.00

  DBAD / PUB /ENG-90278/ EN-73811 /   295.00 /sign

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